Many SEO’s try to target keywords that will bring in a few hundred visitors daily.  They build content focused on the keyword phrase of choice and then they build links to boost it in the SERPs.  This is classic SEO.  I myself like to diversify my keywords.  I know it sound like a stock portfolio, but the truth is, it is a strategy that works.

By building specific niche keyword phrases that are non-competitive and garner only a few visitors daily may not sound like a smart idea, yet it works and it works with very little linking.  If I would offer a few keywords that would bring in about a 100 visitors daily versus about 300 long tail keyword phrases that were guaranteed 2-5 visitors daily, which one would you pick?  For me its a no brainer.  The second option is always better.  I am guaranteed that traffic always becasue no one is fighting me on it.   The way to get there is to focus your writing around particular niches where you can pack (in an intelligent way) keywords from that niche.  After a while as your content grows so will your keywords.  Sure, it isn’t glamorous, but it works.