Search Engine Israel http://www.searchengineisrael.com Optimizing For A Global Consciousness Mon, 16 Jan 2012 13:19:07 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 SMXIsrael 2012: Get Fresh http://www.searchengineisrael.com/smxisrael-2012-get-fresh http://www.searchengineisrael.com/smxisrael-2012-get-fresh#comments Mon, 16 Jan 2012 13:18:03 +0000 David http://www.searchengineisrael.com/?p=178 I think the biggest takeaway I got yesterday from SMXIsrael was “Freshness” (hat tip Mike King @ipullrank) and its impact on search. I have been playing with the correlation between Facebook and Search recently and ultimately we all understand that search is changing and is taking the social ecosystem as a huge factor in rankings. Yet, its so much more than that.  In reality the more social integration sites… Read the rest

]]> http://www.searchengineisrael.com/smxisrael-2012-get-fresh/feed 0 The Filter Bubble and SEO http://www.searchengineisrael.com/the-filter-bubble-and-seo http://www.searchengineisrael.com/the-filter-bubble-and-seo#comments Thu, 12 Jan 2012 14:28:48 +0000 David http://www.searchengineisrael.com/?p=173 Google FiltersThere has been much talk about the “Filter Bubble” since the now famous talk from Eli Pariser at Ted. The question I have is far less idealistic than Eli Pariser’s.  Of course I like to see other opinions when I search, but as a professional in the SEO ecosystem, I am on the look out on how I can use filters influence search result.  Without giving any real… Read the rest

]]> http://www.searchengineisrael.com/the-filter-bubble-and-seo/feed 0 Google Insights and Prophecy http://www.searchengineisrael.com/google-insights-and-prophecy http://www.searchengineisrael.com/google-insights-and-prophecy#comments Thu, 01 Dec 2011 21:22:24 +0000 David http://www.searchengineisrael.com/?p=166 Ok so its not exactly prophetic, but if you are a believer like me in the power of Google search trends to reflect the real world, then it sure seems so at times.  No example shows this more than the Google Insights chart involving the candidates for the Republican Nomination. Take a look at the Google Insights graph below:

This chart says it all. It really seems to… Read the rest

]]> http://www.searchengineisrael.com/google-insights-and-prophecy/feed 0 Google and User Intention http://www.searchengineisrael.com/google-and-user-intention http://www.searchengineisrael.com/google-and-user-intention#comments Wed, 02 Nov 2011 15:39:15 +0000 David http://www.searchengineisrael.com/?p=162 Many people have speculated in the past and it is clearer than ever that Google organizers many SERPs according to what they believe is the most useful results for a specific user intention. The Google bombshell reported by SEOMoz on the leak of Google’s Search Quality Guidelines which outlines many interesting categorizations of Google’s outlook on the relationship between user intentions as seen through their search query and the… Read the rest

]]> http://www.searchengineisrael.com/google-and-user-intention/feed 0 Link Velocity and Mr. Sulu’s Warp Drive http://www.searchengineisrael.com/link-velocity-and-mr-sulus-warp-drive http://www.searchengineisrael.com/link-velocity-and-mr-sulus-warp-drive#comments Wed, 14 Sep 2011 14:58:34 +0000 David http://www.searchengineisrael.com/?p=159 In the old days of link building Google pretty much ranked sites that built large enough link profiles with enough percentage of relevant links higher than those without.  Today the world of SEO if vastly different.  In comes of Link Velocity.  Google is interested in continued interest. Sitting on your sites laurels after building a bunch of links won’t do it…you need fuel and link velocity you have that fuel.… Read the rest

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