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What’s Next for Search?

Search Marketing has been in quite an upheavel for sometime.  Many companies have approached me to help them get a boost on search.  Unfortunately for them, their paradigm has yet to switch from vertical search marketing (like ranking higher) versus something we have coined called cross ecosystem lead generation.  When I founded SERPIntelligence I sensed that the shift search and social was undergoing was far more than a few technical … Read the rest

How Google is Generating Query Refinements the Orion Way

(The post below is important for many reasons. Bill is one of the best in the industry in describing how patent research leads to a refined and focused approach for SEO. The post also centers around an Israeli Ori Allon who has been a huge part of many revolutions within search. Read the original.)

By Bill Slawski,

In 2006, Google battled Yahoo! and Microsoft for an algorithm developed by … Read the rest

It’s Israeli Election Season

Below is the Google Trends for three of the current party leaders in the upcoming Israeli elections:

Naftali Bennett, Bibi Netanyahu, and Yair Lapid

 

If this trend continues, Naftali Bennett the current dark horse of the election will continue to surprise pundits!

 

election trendsRead the rest

Tweaks, Hard Work, and the SERPs

I am not a big believer in building strategy from industry blogs. Sure I read them, but what I like is real world data and analysis. That being said I read Barry’s post from two days ago, “Google: A Single Tweak Won’t Boost Your Search Rankings” and couldn’t agree more.

The amount of ranking factors and their percentage of influence has such a high degree of variance for each keyword … Read the rest

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  • David Mark
    David Mark is the Founder and CEO of SERPIntelligence a boutique intelligence company focusing on data enhanced Lead Generation.


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