Search Engine Israel
Optimizing For A Global Consciousness
Author Archive
Google Insights and Prophecy
Ok so its not exactly prophetic, but if you are a believer like me in the power of Google search trends to reflect the real world, then it sure seems so at times. No example shows this more than the Google Insights chart involving the candidates for the Republican Nomination. Take a look at the Google Insights graph below:
This chart says it all. It really seems to… Read the rest
Tags: Google Insights, Herman Cain, Mitt Romney, Newt Gingrich, Rick Perry, Ron Paul, Search Trends Politics
Posted in Google | Comments Off
Google and User Intention
Many people have speculated in the past and it is clearer than ever that Google organizers many SERPs according to what they believe is the most useful results for a specific user intention. The Google bombshell reported by SEOMoz on the leak of Google’s Search Quality Guidelines which outlines many interesting categorizations of Google’s outlook on the relationship between user intentions as seen through their search query and the… Read the rest
Tags: Bounce Rate, Google's Search Quality Guidelines, Panda Update, SEOMoz, SERP
Long Tail Keywords and Google Site Links
In SEO the most important thing is keyword research. Many professionals lose valuable sources of traffic for their clients by picking the wrong keywords. The most common mistake is trying to go after highly searched words instead of collecting “the low hanging fruit” of long tail keywords. Scoring high positions for long tail keywords might not seem lucrative to larger clients, but good SEO is not about image, but results.… Read the rest
Tags: Affiliate Marketing, Google Site Links, Google Site Links Affiliates, Head Terms, Long Tail Keywords, Long Tail Search Terms, Long Tailed Keywords